The Media Mix Summer Program 2014 is organized by the University of Tokyo and supported by the Kadokawa Culture Promotion Foundation. It is a two-week summer program to be held at the University of Tokyo, Komaba campus from July 14-26, 2014. The summer program is aimed towards those who work on Japanese “pop culture” widely defined, ranging from upper level undergraduate students and graduate students to junior professors and media professionals. The application deadline is April 4, 2014.

The theme of this year’s program is Japan’s “media mix.” We will be exploring transmedia movement between film, anime, manga, music and other media forms from both theoretical and practical perspectives. Ian Condry, Otsuka Eiji, Yoshimi Shunya, Marc Steinberg, myself and others will be giving presentations, and we plan to invite practitioners and industry actors to develop a better sense of the way the media mix works. Theoretical sessions to develop methodologies for studying the media mix are also planned, as are field trips to Tokyo archives, studios and site of media mix practice.

There is no tuition fee! And those chosen to participate in the program will be given up to 100,000 yen to subsidize their travel to Japan and provided with accommodations for the duration of the summer program. This is a great opportunity to learn and research about Japanese media. Please pass along information regarding this great opportunity to your students, friends and colleagues.

For more details, please visit the website: http://kadokawa.iii.u-tokyo.ac.jp/summer2014/